Glass Industry News

International Cookware, licensee of the Pyrex® trademark, announces the takeover of Duralex® and confirms its leadership position in glass kitchenware

, Pyrex

International Cookware, licensee of the Pyrex® trademark (for EMEA), the specialist in glass cookware resistant to extreme heat, has acquired the business and assets of Duralex International, an expert in tableware and the owner of the Duralex® trademark, which had been in receivership since 23 September 2020 at the commercial court of Orleans.

Since the acquisition of a majority stake in International Cookware by the pan-European investment fund Kartesia in April 2020, the group has adopted an ambitious development and growth strategy in the glass sector, reflected today in this takeover.

This takeover confirms a coherent and complementary approach adopted by the two iconic brands in French glass-making expertise, creating a powerhouse with global ambitions, based on strong synergies between the two companies and their respective industrial sites. These are two world-class brands, using two different types of glass – Pyrex® uses borosilicate glass to make kitchenware with resistance to thermal shock of up to 220 °C, while Duralex® makes highly tempered soda-lime glass for durable and stylish tableware. The two have extremely complementary and convergent expertise, product ranges, brand images and even geographic locations (Châteauroux in Indre for Pyrex® and Chapelle-Saint-Mesmin in Loiret for Duralex®, both in the Centre Val de Loire region).

This takeover confirms International Cookware’s ambition to become an uncontested leader in the field of kitchen glassware and tableware, as well as a major French manufacturer. “Pyrex® and Duralex® share the same values of robustness, simplicity and excellent French know-how,” explains José-Luis Llacuna, CEO of International Cookware. “With this takeover, Pyrex® is ensuring a solid future for Duralex®, reinforcing French production of kitchen glassware and tableware and building a major player that aims to become the world leader in the sector. With the full support of our shareholder Kartesia, our CSR approach – including the development of employment through training and professional integration, the prioritisation of compliance with the strictest safety standards and investment in our production tools to carry out the most innovative energy consumption and environmental impact initiatives in the profession – will be central to the formation of this new glass-making centre of excellence in the Centre Val-de-Loire region.”

Despite the indisputable quality of the Duralex® products and brand, the difficulties encountered by Duralex International over the past 15 years resulted from both chronic under-investment in the production site, as well as too limited and unsuitable marketing and sales capacities, a lack of innovation and no investment in the brand, giving significant room for development, especially internationally. “International Cookware is planning investments of around €17 million by 2024 to innovate, ensure compliance with standards and improve productivity,” adds José-Luis Llacuna. “This budget has been allocated to increase the factory’s production capacity to allow a return to profitability, the resumption of recruitment at the site and improvement in the service level to bring it in line with customers’ expectations, with the target of doubling the turnover of Duralex® by 2024. Ultimately, we aim to replicate International Cookware’s operating model at Duralex®, since it is unanimously recognised by our customers as a benchmark for reliability and quality. Kartesia’s financial and strategic support with this overall project has also enabled us to approach all the necessary projects, which have already been launched, with confidence.”

Following this transaction, Pyrex® and Duralex® will remain independent companies pursuing their development within their respective frameworks, but will each benefit from their respective product lines and from their ability to offer consumers iconic products of excellent quality. This business combination has received strong support among both companies’ teams, which are eager to work together for the success of this ambitious project.
International Cookware, which achieved turnover of more than €107 million in 2020 from products sold in 140 countries, forecasts overall turnover growth in 2021 thanks to the development of innovative new ranges as well as strong international development driven by operational, commercial and product quality guarantees recognised by all its partners and consumers.

, © Pyrex

此网站新闻材料的版权属于公司或第三方的新闻提供者,其所有权利保留。所有新闻材料对其访问者只能限于其本人使用,并且使用此材料的风险由其使用者独自自行承担。严禁对新闻材料进行再次发布和其它商业利用. 作为商业贸易的用途。如果新闻材料由第三方提供,当应用此新闻材料时,每个使用者都同意遵守,并且受此特定的项目的约束。Glass Global并不代表及认可新闻材料中所包含的内容及新闻中的外部网站的内容的准确性及可靠性。

Should the content or the design of these sites violate third parties rights or legal prescriptions, we kindly ask you to send us a respective message without invoice or cost. We guarantee that passages where the claim is considered as justified will be removed immediately, without any necessity to involve any lawyer into this issue. We will reject any claim caused by submission of a honorary note in this regard without any prior contact and confirmation of the issueby us and we reserve the right ssue counter claim ourselves because of violation of aforesaid conditions.



Info Grid

Glass studies

Updated worldwide glass study 2024

plants.glassglobal.com

Updated hollow glass study 2024

Request more information

Updated float glass study 2024

Request more information

Further glass market studies

Request more information

公司简介



Updated worldwide glass market study 2024 available now for flat, container glass and tableware

We have updated our international studies on flat glass, container glass and tableware for 2024.

This unique software provides a global overview about glass producers and technical details. Easy to use and clear tables summarize information and data about glass makers such as: Glass types: flat glass, container glass, tableware, production capacities in regions and countries, number of furnaces, furnace types, year of construction, glass types and sub-types, products, project information, special news and downloads.

Further databases supplying demoscopic data and import and export data complete the market survey. Based on these data, prepare individual country profiles with information about local production capacities, local market sizes and expected demand in the future.

Request your offer via plants.glassglobal.com.

Updated container glass study 2024

X

Updated float glass study 2024

X

Further glass studies and reports 2024

X